Inside the AIX Range — A Modern Rosé Icon

Rosé has always carried an air of leisure and celebration, but few bottles embody the modern spirit of Provence quite like Maison Saint AIX. Known for its luminous pale pink colour, crisp fruit character, and iconic large formats, AIX has grown from a regional favourite to a global symbol of style and generosity. It is wine designed not only to be poured but to be shared, lingering at long lunches, weddings, rooftop evenings, and milestone celebrations.

At Kent Street Cellars, we have curated the AIX range in every size imaginable, from half bottles for a quiet toast to 15L showpieces built for legendary gatherings. Alongside the wines, AIX lifestyle accessories such as beach chairs, ice buckets, and pétanque sets extend the brand’s ethos into the world of entertaining.

This guide explores why AIX has become a modern rosé icon, how to choose the right format, and the accessories that make hosting with AIX unforgettable.

The Spirit of AIX Rosé

Crafted in Provence, the home of pale rosé, AIX is more than just a summer staple. With roots in some of the sunniest vineyards of the region, it balances vibrant red berry fruit with delicate citrus and a crisp, dry finish. The style is refreshing yet structured, which makes it versatile for both casual afternoons and formal celebrations.

At a Glance

Q: What makes AIX rosé unique?
A: AIX rosé is crafted in Provence and stands out for its pale pink hue, vibrant fruit profile, and generous formats. It is designed with sharing in mind, from intimate dinners to grand celebrations, and consistently delivers quality across vintages.

The AIX Collection: From Half Bottles to Showstoppers

Everyday Elegance

• 375ml and 750ml bottles: Perfect for relaxed evenings, picnics, or adding a refined touch to a mid week meal. Their approachable size makes them easy to chill and enjoy.

Sharing the Table

• 1.5L Magnums and 3L Jeroboams: Ideal for dinner parties or gatherings with friends. A magnum feels instantly celebratory, while a jeroboam adds theatre when placed at the centre of the table.

Statement Pieces

• 6L and 15L Prestige Formats: Reserved for the biggest occasions, these bottles are as much works of art as they are vessels for wine. A 15L AIX is not just a drink, it is the centrepiece of a celebration.

AIX White

The recent addition of AIX White shows the maison’s ability to evolve while staying true to its Provençal roots. Crisp, elegant, and bright, it is a refreshing counterpoint to the rosé.

Q: Why choose large format AIX bottles?
A: Large formats age more gracefully, preserve freshness longer, and create a sense of occasion. They are perfect for weddings, milestone birthdays, or any gathering where the bottle should be as memorable as the wine itself.

Entertaining, the AIX Way

Rosé is as much about the experience as it is about the pour. AIX extends the art of entertaining with lifestyle accessories that elevate every moment:

• Panama Hat and Plaid Fleece Blanket: Perfect for outdoor gatherings and picnic spreads.
• Ice Buckets and Water Carafe: Keeping bottles perfectly chilled and tables stylish.
• Pétanque Boule Set and Beach Chair: A playful nod to French leisure culture.
• AIX Notebook: A refined keepsake for jotting tasting notes or memories.

These items are designed to carry the Provençal spirit into every element of hosting.

Serving Tips and Food Pairings

• Temperature: Chill to 8 to 10°C for crispness without muting aromatics.
• Glassware: Use tulip shaped glasses to showcase delicate aromas and texture.
• Food Pairings:
  • Fresh seafood platters such as oysters, prawns, and sashimi
  • Mediterranean dishes including grilled vegetables, olives, and tapenade
  • Summer salads with citrus or herbs

Large Formats: Chill in advance, allow extra fridge space, and pour carefully. A second set of hands is helpful for bottles over 3L.

Q: What food pairs best with AIX rosé?
A: Seafood, summer salads, and Mediterranean classics are natural partners. For larger celebrations, pair magnums and jeroboams with shared platters to keep the experience communal.

FAQs: AIX Rosé Answered

Q: What is the flavour profile of AIX rosé?
Fresh red berries, subtle citrus, and a crisp, dry finish with Provençal minerality.

Q: Can you age AIX rosé?
While best enjoyed young for its vibrancy, magnums and larger formats can develop gracefully for several years.

Q: What occasions suit AIX large formats?
Weddings, milestone birthdays, or events where theatre and scale add to the experience.

Q: How does AIX compare to other Provence rosés?
AIX is known for its consistent quality, generous formats, and approachable style that still feels premium.

Q: Is AIX rosé good for gifting?
Yes. Its sleek branding, wide range of sizes, and lifestyle accessories make it an elevated yet accessible gift.

Q: What is the best way to serve a 15L AIX?
Chill well ahead, use an oversized ice bucket, and enlist help when pouring. Serve into tulip glasses to highlight freshness.

Explore the AIX Collection

AIX rosé has become more than a wine. It is a symbol of modern entertaining. With its crisp Provençal style, impressive formats, and curated lifestyle accessories, it turns ordinary gatherings into events worth remembering.

Whether you are adding a 375ml to a picnic basket, pouring a magnum at dinner, or unveiling a 15L at a milestone celebration, AIX offers a format for every moment. Complete the experience with accessories that carry the same effortless spirit and you will understand why AIX has earned its place as a modern rosé icon.

Shop the Maison Saint AIX range at Kent Street Cellars. Discover bottles and lifestyle essentials designed for sharing life's best moments.